Job Title: Digital Ad Ops Executive

Department: Advertising

Function: Sales

Reporting to: Head of Ad Operations

Location: Belfast

Who We Are

We are an International Media Group with a commanding presence in Belgium, the Netherlands, Ireland, Germany, and Luxembourg. As a publisher, we believe unconditionally in independent journalism and strong and relevant media that makes a positive contribution to people and society. With more than 30 news brands across 5 countries, we bring information to the world, provide clarity on the global agenda, and positively contribute to people and society.

Our brands are at the heart of society: they inform, represent, and unify their readers. Our independent and outstanding journalism enables readers to form objective opinions on subjects which are important for themselves or society. This enables people to make informed decisions and balanced choices.

Role Purpose

We are looking for a detail-oriented Ad Operations Executive to manage digital advertising campaigns across the Mediahuis UK and Ireland network. This role involves setting up and optimising campaigns in Google Ad Manager 360, testing ad technologies, and troubleshooting technical issues. You will work closely with Sales and Account Managers to plan and deliver custom solutions, advise on inventory and specifications, and provide performance reporting, insights, and post-campaign analysis to ensure successful outcomes for our clients. 

Role Responsibilities (overview):

• Set up campaigns across the Mediahuis UK/Ireland Network mainly using Google Ad Manager 360 and other ad server platforms.

• Test and QA a range of ad technologies such as 3rd party ad tags and tracking from a range of industry sources.

• Troubleshooting issues with campaigns, either live or in test environments.

• Liaise with Account Managers to plan and execute custom solution campaigns.

• Advise Sales pre-campaign on inventory availability and technical specifications.

• Implement campaign optimisations and supply end of campaign reporting.

• Work with Sales throughout the duration of booked activity to ensure campaigns are healthy and advising on solutions for under-deliveries or technical issues.

• Provide Campaign Screenshots and Post Campaign Analysis Reports to clients.

• Run insight reports across all Mediahuis UK/Ireland Sites and Apps.

Experience & Qualifications:

• Knowledge of creating, monitoring and optimizing campaigns in Google Ad Manager 360 (formerly known as DFP Premium) and its capabilities.

• Working knowledge of Google Analytics.

• Client-facing advertising operations experience from a direct sales environment, publisher preferred

• Must be a confident user of Microsoft Excel

• Strong attention detail

• Strong analytics and problem solving-related skills

• Strong written and verbal communication skills

• Commercially aware and confident dealing with sales professionals at all levels

• Proactive, highly motivated individual with an eye for detail and collaborative team player

• Passion for Digital Marketing and Ad Delivery

EQUALITY, DIVERSITY & INCLUSION

Mediahuis Ireland values the enrichment that comes from a diverse workforce and seeks to promote equality, prevent discrimination and protect the rights of each individual. We are committed to fostering an environment of equality, diversity and inclusion in our organisation and welcome applications from all individuals. Additionally, we can make reasonable accommodations for a person with a disability during the recruitment process.

Mediahuis Ireland is an equal opportunities employer.